B.L.C.K is there to stay_a life inspiration story

Some people are natural born retailers. They feel the ‘zeit-geist’ in lifestyle stuff (fashion, design, accessoiries) and most of all, they just A.C.T.!

Christophe Urbain is one of those real ‘entrepreneurs’ who just think and act at the same time.

Result (this month): a brand new store ‘breeded’ in the cellar of his (third) store Rewind Men, opened last week for the press and ‘the Ghent-scene’.

B.L.C.K.

Fashion freaks know: black is always good but is back as never before.

Black makes it possible to focus on pure shape instead of color and that is fascinating and liberating at the same time.

What to expect? Only black stuff: fashion, objects, furniture, scents.

Labels? DRKSHDW en Lilies collecties of Rick Owens, Avelon, The Last Conspiracy, A.Friend by A.F. Vandevorst, V Ave Shoe Repair, Konceptkramer, Private 0204, Byredo, Nmbr 9, Nico Uytterhaegen and Werkstatt München.

Beware: not everything is delivered yet, but hey, we’re very happy to pop by once in a while to check out new arrivals!

Love the shop, love the energy of new retail stories in Ghent and love the people who keep on surprising us.

Chrisophe*, G.O.O.D. L.U.C.K.!!

*You could remember Christophe from previous retail concepts. I wrote about another store HumØr he started some time ago. Check out blogpost http://thesquidstories.com/?p=557