All posts tagged: Huel Raspberry shake

Huel up your body!

Being professionaly focusing on food trends and all kind of food related innovations, sometimes you discover a new kind of food product that asks further investigation. Let me introduce Huel, a brand new food replacement in the market. I was in London when the team behind Huel give me some samples of their product: a white attractive, ûber neutral pouch, very low but strong branding in a black Helvetica typo and  the product itself has a velvety powder-ish feeling.     What is this Huel hype all about? Well, Huel is a nutritionally complete powdered food that contains all the proteins, carbs, and fats you need, plus at least 100% of the European Union’s “Daily Recommended Amounts” of all 26 essential vitamins and minerals . It’s been formulated by a renowned nutrition expert James Collier who has 25 years of experience working in nutrition and dietetics, so not a rookie would I think. Huel is 100% vegan (better for the environment and animals), super convenient, high in protein (148g per 2000 calories) and fibre (35g), contains just 4.6 grams of sugar per 2000 calories (no …